Taming the Octopus: Eli Black and the Search for Social Responsibility at the United Fruit / United Brands Company

Dr. Matt Garcia traces the legacy of Eli Black, a former rabbi who, as CEO of United Fruit/United Brands Company in the late 1960s and early 1970s, attempted to instill corporate social responsibility into the notorious fruit conglomerate before ending his life following a series of business setbacks and looming corruption scandals. Garcia is the Ralph and Richard Lazarus Professor of History, Latin American, Latino, and Caribbean Studies, and Human Relations at Dartmouth College, and author of Eli and the Octopus: The CEO Who Tried to Reform One of the World’s Most Notorious Corporation.

Related Collections:
LP000467: Reverend Victor P. Salandini Papers
LP002659: Anna Andreini-Brophy Papers
LR000221_admin: UFW Administration Department Records
LR002435: UFW Information and Research Department Records

Related Resources:
Eli and the Octopus: The CEO Who Tried to Reform One of the World’s Most Notorious Corporation

Episode Credits
Producers: Dan Golodner and Troy Eller English
Interviewee: Matt Garcia
Music: Bart Bealmear

Reading the Room: How César Chávez’s Early Life Prepared Him to Lead

Portrait of Cesar Chavez taken at his 8th grade graduation, 1942. This was his final year of formal schooling before he went to work in the fields full time.

Dr. Clay Walker explains how César Chávez’s lifeworld discourse – the language, culture, and experiences that shaped who he was and how he encountered and navigated the world – uniquely prepared him to lead the United Farm Workers and effectively communicate his message to a diverse audience. Dr. Walker is a senior lecturer in English and literacy studies at Wayne State University.

Related Collections:
UFW Office of the President: Cesar Chavez Records
Sydney D. Smith Papers

Related Resources:
Clay Walker – “Lifeworld Discourse, Translingualism, and Agency in a Discourse Genealogy of César Chávez’s Literacies”

Episode Credits
Producers: Dan Golodner and Troy Eller English
Host: Dan Golodner
Interviewee: Clay Walker
With support from the Reuther Podcast Collective: Bart Bealmear, Elizabeth Clemens, Meghan Courtney, Troy Eller English, Dan Golodner, Paul Neirink, and Mary Wallace

Dawn Mabalon on UFW labor organizer Larry Itliong – Part 1

In this inaugural episode of Tales from the Reuther Library, Dawn Mabalon, an Associate Professor at San Francisco State University, shares her research on the life and work of Larry Itliong, a Filipino leader of California’s farm labor movement. She explains to Reuther archivist Dan Golodner the relationship between Filipino and Mexican farm workers, reframing this struggle in multi-ethnic and multi-generational contexts to be more inclusive of radical Filipino American perspectives. Continue reading “Dawn Mabalon on UFW labor organizer Larry Itliong – Part 1”